THE CHALLENGE
Kayaks can provide access to waters where no other boat can venture. Waters that provide a remote, quiet, and pure fishing experience. However, kayaks have become too heavy for most people to move effectively. An overabundance of gear is being loaded on these heavy kayaks and the end result is a small boat. Most kayak fishing anglers today are limited to boat ramps due to the challenge of the weight of their boats and the quantity of gear being used. Over the years, Eric Jackson has been using his kayaks primarily to get to remote protected waters. The more remote, the better. He believed it was time to make a fishing kayak that was ultra-lightweight and required very little water to float. Perhaps there was a way to get to his favorite haunts easier, or find even more remote areas to fish.
IT STARTED WITH AN IDEA.
Eric raced in the 1992 Olympics in Barcelona in a 15-pound carbon fiber kayak. He averaged as many as 500 training sessions per year in these kayaks over a 15-year period. Perhaps it was time to make a high-performance fishing kayak from advanced composites? Nobody had done that yet, and the industry trend was going for bigger, heavier, and cheaper. The thought of having a lightweight, simple, high-performance fishing kayak was so exciting that Eric chose to start a company from scratch to make it a reality.
LIMITLESS
The typical obstacles that get in the way of kayak manufacturers, Eric decided, would not exist with Apex. “Cost” being the first one. Yes, there are cheaper materials, processes, and people in the world. However, the goal is to create the highest performance fishing kayak possible, and that means using the best available materials, manufacturing processes, and people. With this mindset and company mandate, we have created a new design that has started the next big evolution of the fishing kayak.
THE TECHNOLOGY
Advanced composites are really a combination of an art form, science, and technology. While the materials and processes we are employing are science, the exact application is both art and experience. Our suppliers work with the military on all levels and have a ton of shared research on materials performance in a variety of scenarios. Carbon fiber shortages 10 years ago have led to new technologies in manufacturing of these precious black fibers and it comes in more configurations than ever before. Advanced design of new fibers along with mixing fibers such as Innegra into the weave is relatively new, but most importantly, this is changing what is possible. With our contacts, relationships, and in house expertise, we are now tied into the most cutting edge processes and materials, positioning us to know and thus create what is coming up that doesn’t yet exist in the market-place. The future is bright with technologies that are being developed, that will make a better kayak, but this has yet to see the light of day in the public eye. Apex will be there, front and center, thanks to our people and position, and we’ll continue to evolve.
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